Privacy Policy
Last updated: February 2026
Introduction
Appointa ("we", "our", or "us") respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you use our website and services, including our SMS text messaging program.
Information We Collect
Information you provide
- Contact information: Name, email address, and mobile phone number
- Business information: Business name, type, and scheduling tools you use
- SMS opt-in data: Records of your consent to receive text messages, including the date, time, and method of opt-in
- Communications: Messages you send through our contact form, email, or SMS
Information collected automatically
- Usage data: Pages visited, time spent on site, browser type
- Device information: IP address, device type, operating system
How We Use Your Information
We use the information we collect to:
- Provide and improve our scheduling services
- Send automated SMS text messages related to appointment scheduling, including booking confirmations, reminders, rescheduling, and cancellations
- Process beta signup requests and communicate with you about your account
- Respond to your inquiries and support requests
- Analyze website usage to improve user experience
SMS/Text Messaging Program
Appointa powers SMS-based scheduling on behalf of the businesses that use our platform. When you text a business that uses Appointa, our system processes and responds to your messages to help with appointment booking, rescheduling, and cancellations.
How messaging works
When you send a text message to a business using Appointa, our AI responds on that business's behalf to help manage your appointment. These conversational messages are sent in direct response to your texts. You initiate the conversation, and we reply.
Automated messages
When you book an appointment through a business using Appointa, you may also receive automated messages such as appointment confirmations and reminders. These are transactional messages related to your scheduled appointment. Message frequency varies based on your appointment activity.
Opt-out of automated messages
You may opt out of receiving automated reminder and confirmation messages at any time by replying STOP to any message. You may also opt out by contacting the business directly or by emailing support@appointa.ai. After opting out, you will receive one final confirmation message and no further automated messages will be sent. You may still text the business and receive responses to messages you initiate.
Help
For help, reply HELP to any message or contact us at support@appointa.ai.
Message and data rates
Message and data rates may apply. Please contact your mobile carrier for details about your text messaging plan.
Data Sharing
We do not sell your personal information. We will not share, sell, or provide your mobile phone number or any SMS opt-in data to third parties or affiliates for marketing or promotional purposes.
We may share your data with:
- Service providers: Companies that help us operate our business and deliver our services, such as our SMS messaging platform, cloud hosting, and analytics providers. These providers are contractually required to protect your data and may only use it to perform services on our behalf.
- Legal requirements: When required by law, regulation, legal process, or enforceable government request, or to protect our rights, property, or safety.
Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. This includes encryption of data in transit and at rest, access controls, and regular security assessments.
Data Retention
We retain your personal data for as long as necessary to provide our services and fulfill the purposes described in this policy. SMS opt-in and opt-out records are retained for a minimum of four years to comply with applicable regulations. You may request deletion of your data at any time by contacting us.
Your Rights
You have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Opt out of SMS messages at any time by replying STOP
- Opt out of marketing email communications
To exercise any of these rights, contact us at privacy@appointa.ai.
Cookies
We use essential cookies to ensure our website functions properly. We may also use analytics cookies to understand how visitors interact with our site. You can control cookie preferences through your browser settings.
Changes to This Policy
We may update this privacy policy from time to time. We will notify you of any significant changes by posting the new policy on this page and updating the "last updated" date. For material changes affecting our SMS program, we will provide notice through the service or via email.
Contact Us
If you have questions about this privacy policy, our data practices, or our SMS program, please contact us at: